Live · active today
The Perfect Toaster
Celebrating the power of toast
Design-led
Market
12
Team members
TTechShop
Key sponsor
SF Bay Area
Location
StatusDesign · prototyping48%
Health · the weakest named, not averaged
Market78%Sizing built two ways, and they reconcile
Demand58%1,203 on the waitlist, no price in front of a real buyer yet
Strategy64%Two-slot format locked, business model architecture still thin
Operations41%UL certification carries no mitigation owner
Financial52%The model rests on a supplier quote that expired
Operations is the weakest dimension at 41. UL certification carries no mitigation owner.
Since you last looked
- in flightHeating-element bench testSamantha R. · due Jul 11
- in flightLever feel studyDave Le · due Jul 15
- ledgerCOGS at 5K units moved to at risksupplier quote expired Jul 1
Blocked, and on whom
Order element samplesSean R. · was due Jul 8
Next, and why this rather than something else
01Re-quote the heating element with both vendors
Load-bearing and at risk. This is the cheapest action against the one entry the whole margin rests on, which is what puts it above work that feels more urgent.
resolves · COGS at 5K units, $58
02Close the Safety Requirements discussion
It blocks the pre-review, and the pre-review gates everything downstream of certification, including retail in 2027.
resolves · UL certification cleared by Dec 2026
03Decide Sketch B against Sketch C
Holding the CNC pass. Cheap to settle, and the prototype line does not move until it is.
resolves · Two-slot format